Twisted Tailor

Overview

A creative exploration of Twisted Tailor's rebellious approach to formalwear, combining a refreshed visual identity with a bold, multi-channel campaign. From e-commerce and CRM to social, print and retail, Alpine Rebellion takes statement tailoring somewhere unexpected.

Services

Branding

Digital and Retail design

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A refined brand system built around expressive typography, a versatile colour palette and distinctive iconography. Designed to balance Twisted Tailor's gothic influences with the clarity needed for modern digital experiences.

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A connected digital campaign spanning e-commerce, editorial content and social media. Adaptable layouts and consistent creative direction help the campaign retain its personality across channels.

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Exploring the finer details of the identity through custom patterns, garment labels and tactile brand applications.

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Let’s talk. From early concepts to final launch, I design and build everything to feel calm, refined, and timeless.


Not into calls? Feel free to email me.

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Copied

lukeecreative@gmail.com

© 2026 LukeeThornhill

Let’s talk. From early concepts to final launch, I design and build everything to feel calm, refined, and timeless.


Not into calls? Feel free to email me.

Copy component

Copied

lukeecreative@gmail.com

© 2026 LukeeThornhill

Let’s talk. From early concepts to final launch, I design and build everything to feel calm, refined, and timeless.


Not into calls? Feel free to email me.

Copy component

Copied

lukeecreative@gmail.com

© 2026 LukeeThornhill